BOSTON (WBZ NewsRadio) — Thousands of mothers in isolation in Massachusetts nursing homes will receive a delivery of beautiful flowers this weekend, thanks to Lowe's, Uber, and dozens of local nurseries.
The companies teamed up this week to brighten what could otherwise be a lonely Mother's Day in quarantine for many women across the nation. Lowe's announced that this Sunday, Uber drivers will deliver $1 million worth of Lowe's flower baskets to 100,000 moms in nursing homes.
“Mother’s Day is a special time of celebration between mothers, grandmothers and their children, and our hearts go out to the millions of families nationwide who won’t be able to be with their loved ones this year,” said Lowe’s chief brand and marketing officer Marisa Thalberg.
The baskets full of pink, yellow, white, and purple flowers will be delivered on Sunday to more than 500 long-term care and senior living facilities in ten cities hit hard by the pandemic, including Boston, New York, Seattle, Chicago, Houston, and Miami.
The initiative is not only meant to put a smile on mothers' faces. Lowes says it will also help support local nurseries struggling during the pandemic, and it will boost earnings for Uber drivers in cities across the U.S.
According to Wareham Week, 150 colorful flower baskets were delivered on Tuesday May 5th to residents in lockdown at Wareham Healthcare. Maplewood Rehab and Nursing in Amesbury also received some beautiful arrangements this week.