Photo: James Rojas for WBZ NewsRadio
BOSTON (WBZ NewsRadio) — If you're going cuckoo over higher chocolate prices, you're not alone.
The cocoa futures market has gone up about 20% over the past year, and it's directly impacting local chocolatiers like Ed Boyer, who owns Au Chocolat on High Street in Boston.
"It makes you re-evaluate what you offer," Boyer said. The higher costs for cocoa are being passed down to the consumer in many cases.
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"We carry three lines [of chocolate products], but you'll drop certain pieces if they get too expensive," Boyer said. "So you have to adapt it to the market — what your market is willing to or can afford to pay."
There's a long list of reasons why the price of cocoa has risen, from droughts affecting cocoa bean production and supply shipping issues to higher wages.
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Boyer says his business has tried to keep its prices level in the last year.
"We're working with it. We're taking a little less margin, if you will. People see it, but they're also buying differently."
WBZ NewsRadio’s James Rojas (@JamesRojasNews) reports:
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