Drive To "Stop Hunger Now," Mass. License Plates Fight Food Insecurity

Photo: Chris Fama / WBZ NewsRadio

BOSTON (WBZ NewsRadio) — Low digit license plates are bringing nutrients to Massachusetts residents in need through a Stop Hunger Now charity event.

Drivers that purchase a Stop Hunger Now license plate will be supporting Boston Medical Center and The Greater Boston Food Bank as the profits from transactions split to the two organizations. The plates resemble a traffic light made out of fruits and notably features lower numbers.

WBZ's Chris Fama spoke with the Catherine Lynn, the Vice President of Public Affairs at the GBFB, about how food inaccessibility has grown to be a pressing issue.

"One in ten people in Massachusetts face food insecurity, one in nine for a child. Just to put that in perspective, the GBFB last year served about 100 million meals, that was 80 percent more than 2019," Lynn said.

The Stop Hunger Now campaign is accommodating 750 plate pre-orders; interested parties can find out more about pre-orders here. There are tier systems in place too, as participants can spend $40, $250, or $1,000 depending on what type of number they'd like to receive. Officials say that the numbers are available on a first come, first served basis.

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A special auction is also being held for single digit license plate numbers at an undisclosed date. Potential customers can email stophunger@bmc.org to be added to the contact list that will be notified once that auction date is set.

David Giagrando of the GBFB and Justin Williams of the BMC spoke to WBZ's Nichole Davis (@NicholeDWBZ) on New England Weekend about their efforts to fight hunger through license plate sales.

Officials say that the charity license plates are tax deductible, with $12 of the plate cost going towards production while the remainder of the funds directly supports BMC and GBFB.

WBZ's Chris Fama (@CFamaWBZ) reports.

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