Photo: New England Patriots/Eric J. Adler
FOXBOROUGH, Mass. (WBZ NewsRadio) – A state hospital chain is teaming up with Kraft Sports + Entertainment for a new partnership.
Mass General Brigham announced that they will serve as the official sports medicine sponsor of the New England Patriots, the New England Revolution and Gillette Stadium. This new initiative will strengthen an already sturdy bond between the two organizations.
“The Patriots and Revolution deeply value the high-quality medical care Mass General Brigham offers to everyone,” said Murray Kohl, vice president of Corporate Partnership Sales for Kraft Sports + Entertainment. “We are excited to expand the dynamic of this affiliation moving forward.”
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As part of this expansion, the hospital will open the Performance and Research Center at Patriot Place in 2022. Representatives from both parties gathered at Gillette Stadium to celebrate the announcement.
“Mass General Brigham remains one of our organization’s foundational partners, from the two world-class healthcare centers already open at Patriot Place to this new performance and research center,” said Brian Earley, vice president and general manager of Patriot Place.
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Mass General Hospital clinicians have treated both Patriots and Revolution players since both team’s start in 1960 and 1996 respectfully. These clinicians work year-round with the teams on training, injury prevention, and game-day medical coverage.
“We are leveraging this partnership to educate the public that the research-driven clinical care and services we bring to world-class athletes is identical to what we offer to athletes of all abilities,” said R. Scott Gassett, vice president of Mass General Brigham Sports Medicine. “We’ll get you back to the sports you love.”
Mass General Brigham Sports Medicine also provides clinical services to the Boston Bruins as well as many Division I college programs and high school athletic programs throughout Massachusetts and New Hampshire.
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